Tubi, Inc. is an American over-the-top content platform and ad-supported streaming service that has gained popularity among viewers seeking free TV and movie streaming options. In this article, we will delve into the ownership details of Tubi, exploring its parent company, acquisition history, and ownership structure.
Founded on April 1, 2014, in San Francisco, California, Tubi was the brainchild of Farhad Massoudi and Thomas Ahn Hicks. Since its inception, the company has experienced remarkable growth, attracting millions of monthly active users and expanding its presence across multiple countries, such as Australia, Canada, Mexico, and India.
In March 2020, Tubi caught the attention of Fox Corporation, a prominent media and entertainment conglomerate. Fox Corporation recognized the potential of Tubi’s ad-supported streaming service and acquired the company for $440 million, making it their subsidiary.
Despite the acquisition, Tubi maintains its independence within Fox Corporation. Farhad Massoudi, the founder of Tubi, continues to serve as the CEO, overseeing the company’s operations and future growth.
Tubi’s mission is to provide a diverse range of free, high-quality entertainment to its users, with an extensive content library spanning over 40,000 films and television series. The service features content from major studios like The Walt Disney Company, NBCUniversal, Warner Bros. Discovery, and Paramount Global.
Key Takeaways:
- Tubi, Inc. is an ad-supported streaming service owned by Fox Corporation.
- The company was founded in 2014 by Farhad Massoudi and Thomas Ahn Hicks.
- Fox Corporation acquired Tubi in March 2020 for $440 million.
- Tubi operates independently within the Fox Corporation umbrella.
- Tubi offers a vast content library with over 40,000 films and TV series from major studios.
Tubi’s Founders and Key People
Tubi, the popular ad-supported streaming service, was founded by Farhad Massoudi and Thomas Ahn Hicks in 2014. With their vision and dedication, they established Tubi as a leading platform in the streaming industry. Farhad Massoudi currently serves as the CEO, steering Tubi towards continued success, while Thomas Ahn Hicks contributed significantly to Tubi’s early growth.
In July 2023, Anjali Sud took over as the CEO of Tubi, bringing her expertise and leadership to guide the company forward. With her strategic direction, Tubi has continued to innovate and expand its services, solidifying its position in the competitive streaming market.
The Founders
- Farhad Massoudi: Co-founder and CEO
- Thomas Ahn Hicks: Co-founder
Key Executive
- Anjali Sud: CEO (As of July 2023)
| Position | Name |
|---|---|
| CEO (As of July 2023) | Anjali Sud |
| Co-founder and CEO | Farhad Massoudi |
| Co-founder | Thomas Ahn Hicks |
Tubi’s Acquisition by Fox Corporation
Tubi, the ad-supported streaming service, underwent a significant change in ownership when it was acquired by Fox Corporation in March 2020. The acquisition marked a major milestone in Tubi’s journey and presented new opportunities for growth and expansion.
Acquisition Details:
| Acquirer | Fox Corporation |
|---|---|
| Acquisition Date | March 2020 |
| Acquisition Amount | $440 million |
Despite the acquisition, Tubi has maintained its status as an independent service within Fox Corporation. This strategic decision allows Tubi to continue operating with its existing management and organizational structure.
In terms of leadership, Tubi’s founder, Farhad Massoudi, has retained his position as CEO even after the acquisition. This ensures continuity and stability in Tubi’s operations, as well as the preservation of the company’s vision and values.
The acquisition of Tubi by Fox Corporation was driven by a goal to strengthen Fox’s digital streaming strategy and expand its presence in the rapidly growing streaming market. Tubi’s extensive content library, user base, and ad-supported business model were seen as valuable assets that complemented Fox’s existing portfolio.
The strategic alignment between Tubi and Fox Corporation positions both entities for success in the ever-evolving streaming landscape. This acquisition has allowed Tubi to leverage Fox’s resources, expertise, and industry connections to further enhance its offerings and reach a wider audience.
Tubi’s Growth and User Base
Since its launch in 2014, Tubi has experienced remarkable growth in its user base. The platform has become a popular choice among audiences looking for free TV and movie streaming services.
In January 2021, Tubi reached 33 million monthly active users, demonstrating its appeal and potential. The following year, in January 2023, Tubi’s user base grew to an impressive 64 million monthly active users, indicating its continued success and expanding reach.
As of September 2023, Tubi has further solidified its position in the streaming industry, surpassing 74 million monthly active users. This substantial user base showcases Tubi’s ability to attract and retain a large audience, making it one of the most watched free streaming platforms in the United States.
The continuous growth of Tubi’s user base is a testament to the platform’s compelling content offerings and user-friendly experience. By providing a diverse range of movies and TV shows, Tubi has successfully captured the attention of millions of viewers, establishing itself as a leading player in the streaming market.
Tubi’s Content and Partnerships
Tubi offers a vast content library, providing users with access to over 40,000 films and television series from more than 250 providers. The platform features content from major studios, including The Walt Disney Company, NBCUniversal, Warner Bros. Discovery, and Paramount Global. With such diverse content offerings, Tubi caters to a wide range of interests and preferences.
Tubi’s Content Library
With over 40,000 films and TV series, Tubi’s content library is extensive and constantly expanding. It encompasses various genres, such as action, comedy, drama, horror, romance, and more. Users can easily find movies and shows that suit their tastes, ensuring an enjoyable streaming experience.
Tubi Originals
In addition to licensed content, Tubi has ventured into producing its own original content. By creating its own movies and TV series, Tubi delivers exclusive and unique entertainment options to its users. These Tubi Originals offer fresh and compelling narratives that keep viewers engaged.
Tubi’s Content Partnerships
Tubi has established partnerships with numerous entertainment companies to further strengthen its content library. By collaborating with industry leaders like MarVista Entertainment and CJ ENM, Tubi secures a range of high-quality content for its users. These partnerships enable Tubi to offer a diverse selection of films and TV shows from various sources.
To enhance the streaming experience, Tubi also provides features such as personalized recommendations and curated playlists. These features help users discover new content based on their interests and preferences.
| Content Partners | Number of Titles |
|---|---|
| The Walt Disney Company | 10,000+ |
| NBCUniversal | 8,500+ |
| Warner Bros. Discovery | 7,200+ |
| Paramount Global | 6,800+ |
| MarVista Entertainment | 2,500+ |
| CJ ENM | 2,100+ |
Tubi’s Global Availability
Tubi, the popular ad-supported streaming service, has expanded its reach beyond the United States to multiple countries around the world. With its international expansion, Tubi is now available in several countries, including Australia, Canada, Costa Rica, Ecuador, El Salvador, Guatemala, India, Mexico, Panama, and New Zealand.
Users from these countries can now enjoy Tubi’s vast library of over 40,000 films and television series, including content from major studios like The Walt Disney Company, NBCUniversal, Warner Bros. Discovery, and Paramount Global. Whether it’s the latest blockbusters or classic TV shows, Tubi provides a diverse range of entertainment options for everyone.
What’s more, Tubi can be accessed on over 29+ devices, making it easily accessible to users no matter their preferred viewing platform. Whether you’re watching on your smartphone, tablet, smart TV, or gaming console, Tubi ensures a seamless streaming experience.
With a global presence and widespread availability, Tubi has become a go-to destination for entertainment enthusiasts around the world. Its international expansion offers users in different countries the opportunity to enjoy free, ad-supported streaming at their convenience.
Tubi’s Leadership Team
Tubi’s success and growth can be attributed to its exceptional leadership team. Led by CEO Anjali Sud, the team comprises talented individuals who bring their expertise and vision to drive Tubi forward.
Anjali Sud – CEO
As Tubi’s CEO, Anjali Sud leads the company with a strategic mindset and a passion for delivering the best streaming experience to users. With her strong leadership skills, Sud guides the team towards achieving Tubi’s goals and maintaining its position as a leading ad-supported streaming service.
Michael Ahiakpor – Chief Product Officer
Michael Ahiakpor serves as Tubi’s Chief Product Officer, overseeing the development and enhancement of Tubi’s user experience. Ahiakpor’s expertise in product management and innovation contributes to Tubi’s continuous improvement and the delivery of high-quality content to its viewers.
Sameer Balgi – Chief Financial Officer
Sameer Balgi, Tubi’s Chief Financial Officer, is responsible for the company’s financial strategies and operations. With his strong financial background and analytical skills, Balgi ensures Tubi remains financially stable while driving its growth and expansion plans.
Marios Assiotis – Chief Technology Officer
As Tubi’s Chief Technology Officer, Marios Assiotis oversees the technological infrastructure that powers Tubi’s streaming services. His expertise in technology and data management enables Tubi to deliver seamless streaming experiences and stay at the forefront of streaming technology.
Carolyn Forrest – Executive Vice President and General Counsel
Carolyn Forrest, Tubi’s Executive Vice President and General Counsel, plays a crucial role in ensuring Tubi operates within legal and regulatory frameworks. Forrest’s legal expertise and strategic guidance enable Tubi to navigate complex industry landscapes and protect the company’s interests.
Adam Lewinson – Chief Content Officer
Adam Lewinson serves as Tubi’s Chief Content Officer, overseeing the selection and acquisition of content for Tubi’s library. With his deep understanding of the streaming industry and content trends, Lewinson drives Tubi’s content strategy and ensures a diverse and engaging selection of films and television series.
Nicole Parlapiano – Chief Marketing Officer
Nicole Parlapiano leads Tubi’s marketing efforts as the Chief Marketing Officer. Through innovative campaigns and strategic partnerships, Parlapiano promotes Tubi’s brand and expands its user base. Her expertise in marketing and customer acquisition contributes to Tubi’s continued growth and success.
Mark Rotblat – Chief Revenue Officer
Mark Rotblat serves as Tubi’s Chief Revenue Officer, responsible for driving revenue growth and monetization strategies. With his extensive experience in the media industry, Rotblat leverages Tubi’s ad-supported model to maximize revenue while delivering value to both users and advertisers.
Natasha Valani – Senior Vice President of HR
Natasha Valani oversees Tubi’s human resources as the Senior Vice President of HR. Valani’s role is crucial in attracting and retaining top talent, fostering a positive work culture, and supporting the growth and development of Tubi’s employees.
David Salmon – EVP and Managing Director, International
David Salmon leads Tubi’s international expansion efforts as the EVP and Managing Director. Salmon’s strategic vision and market expertise enable Tubi to bring its ad-supported streaming services to new audiences around the world.
Courtney Sanchez – Chief Strategy Officer and EVP of Operations
Courtney Sanchez’s role as Tubi’s Chief Strategy Officer and EVP of Operations involves developing and executing Tubi’s strategic initiatives and operational processes. Sanchez’s sharp business acumen enables Tubi to stay ahead in a competitive industry and drive operational excellence.
| Name | Role |
|---|---|
| Anjali Sud | CEO |
| Michael Ahiakpor | Chief Product Officer |
| Sameer Balgi | Chief Financial Officer |
| Marios Assiotis | Chief Technology Officer |
| Carolyn Forrest | Executive Vice President and General Counsel |
| Adam Lewinson | Chief Content Officer |
| Nicole Parlapiano | Chief Marketing Officer |
| Mark Rotblat | Chief Revenue Officer |
| Natasha Valani | Senior Vice President of HR |
| David Salmon | EVP and Managing Director, International |
| Courtney Sanchez | Chief Strategy Officer and EVP of Operations |
Tubi’s Culture and Values
Tubi, as a company, places a strong emphasis on fostering a positive culture and upholding its core values. These values shape the way the organization operates and the decisions it makes, ultimately contributing to its overall success and growth.
Teamwork and Collaboration
At Tubi, teamwork is deeply ingrained in the company’s DNA. The organization values collaboration, encouraging employees to work together towards common goals. Through effective teamwork, Tubi strives to deliver the best possible experience to its users and drive innovation in the streaming industry.
Ownership and Accountability
Tubi believes in empowering its employees by giving them ownership of their work. The company fosters a sense of accountability, allowing team members to take initiative and make decisions that drive the company forward. This culture of ownership creates a dynamic and motivated workforce.
Integrity and Transparency
Integrity is one of Tubi’s core values, and the company is committed to maintaining the highest ethical standards in all aspects of its operations. Tubi values transparency, ensuring open and honest communication within the organization and with its users and partners.
Personal Growth and Development
Tubi recognizes the importance of personal growth and development for its employees. The company offers opportunities for learning and career advancement, empowering individuals to expand their skills and knowledge within the streaming industry.
Delighting Customers
Delighting customers is at the heart of Tubi’s mission. The organization strives to provide an exceptional streaming experience, offering a diverse range of high-quality content to its users. By continuously exceeding customer expectations, Tubi aims to build long-lasting relationships and loyalty.
| Core Values |
|---|
| Teamwork and Collaboration |
| Ownership and Accountability |
| Integrity and Transparency |
| Personal Growth and Development |
| Delighting Customers |
Through its strong culture and unwavering commitment to its values, Tubi continues to lead the way in the streaming industry, providing a platform that brings joy and entertainment to millions of users worldwide.
Tubi’s Advertising and Revenue Model
Tubi operates as an ad-supported streaming service, relying on advertising revenue to support its free content offerings. The platform provides a unique revenue model that benefits both advertisers and viewers.
Through Tubi’s ad-supported streaming model, advertisers have the opportunity to deliver video ads to a large and engaged audience across various platforms. Tubi uses a real-time bidding platform, enabling advertisers to bid on ad placements in real-time, ensuring efficient ad delivery and optimal targeting.
For viewers, Tubi’s ad-supported model allows them to access a wide range of free movies and TV shows without the need for a subscription or pay-per-view fees. By watching ads, viewers support the service and enjoy quality content without any additional cost.
Benefits of Tubi’s ad-supported streaming:
- Free access to a diverse library of movies and TV shows
- No subscription or pay-per-view fees
- Highly targeted and relevant video ads
- Real-time bidding for efficient ad delivery
- Supports the growth and availability of free streaming content
Tubi’s revenue model has proven to be successful, generating significant advertising revenue and contributing to the overall financial performance of Fox Corporation. In the company’s quarterly earnings reports, Tubi has been highlighted as a key revenue driver.
| Key Points | Tubi’s Advertising and Revenue Model |
|---|---|
| Revenue Source | Advertising |
| Viewer Benefits | Access to free content |
| Advertiser Benefits | Highly targeted ad placements |
| Real-Time Bidding | Efficient ad delivery |
| Financial Impact | A main revenue driver for Fox Corporation |
By utilizing the ad-supported streaming model, Tubi continues to provide a valuable and accessible streaming experience to its growing user base. The platform’s commitment to delivering quality content and effective advertising solutions positions it as a prominent player in the streaming industry.
Tubi’s Future Plans and Expansion
Tubi has exciting plans for the future, focused on expanding its content library and increasing the number of original productions. By diversifying its offerings, Tubi aims to provide an exceptional streaming experience for its customers and stay ahead in the competitive streaming industry.
To achieve this, Tubi is actively seeking partnerships with renowned brands and content creators. Collaborating with these industry leaders will enable Tubi to enhance its content offerings and deliver a wide range of high-quality entertainment options to its users.
Tubi’s commitment to innovation and customer satisfaction positions it for continued growth and success. The company is dedicated to staying at the forefront of technological advancements and implementing new features and functionalities that enhance the user experience.
With its user-centric approach and strategic initiatives, Tubi is poised to expand its reach and become a preferred streaming service worldwide. The company recognizes the importance of catering to diverse audiences and aims to further expand its international presence, reaching new markets and providing quality entertainment to a global audience.
As Tubi moves forward, its future plans focus on:
- Expanding the content library
- Increasing the number of original productions
- Forging strategic partnerships
- Enhancing the user experience through innovative features
- Global expansion
By prioritizing these key areas, Tubi is set to revolutionize the streaming landscape and reinforce its position as a leading player in the industry.
| Future Plans | Expected Impact |
|---|---|
| Expand content library | Offer a wider variety of entertainment options for users |
| Increase original productions | Showcase exclusive content, attracting and retaining subscribers |
| Forge strategic partnerships | Collaborate with renowned brands to enhance content offerings |
| Innovative features | Deliver a unique and immersive streaming experience |
| Global expansion | Reach new markets and broaden the user base |
Tubi Job Opportunities
Tubi is constantly on the lookout for talented individuals to join our team. We offer a wide range of job opportunities across various departments, allowing you to pursue a fulfilling career in the streaming industry. At Tubi, we value your skills, creativity, and passion for entertainment.
When you join Tubi, you become part of a dynamic and collaborative work environment that promotes growth, innovation, and teamwork. We encourage our employees to take ownership of their work and strive for personal and professional development.
If you are interested in exploring the exciting job opportunities available at Tubi, visit our careers page. There, you’ll find a list of current job openings and detailed information about each position. Whether you’re a seasoned industry professional or just starting your career, Tubi offers a variety of roles that cater to different skill sets and experiences.
Join us at Tubi and be a part of the future of streaming. We look forward to welcoming you to our team and working together to deliver exceptional entertainment experiences to millions of users worldwide.
Conclusion
Tubi, owned by Fox Corporation, is a leading ad-supported streaming service that has solidified its position in the competitive streaming industry. With a large user base and an extensive content library, Tubi offers a diverse range of movies and TV shows for viewers to enjoy.
One of Tubi’s strengths lies in its dedicated team and strategic partnerships with major studios like The Walt Disney Company and Warner Bros. Discovery. These collaborations enable Tubi to continuously expand its content offerings and provide high-quality entertainment to its users.
Furthermore, Tubi’s commitment to customer satisfaction sets it apart from its competitors. The service strives to deliver a seamless streaming experience and actively listens to user feedback to enhance its platform.
Looking ahead, Tubi has ambitious plans for growth. The company aims to further establish itself as a top player in the streaming market by expanding its original content library and strengthening its position among viewers. With its well-executed strategies and customer-centric approach, Tubi is poised to continue thriving in the dynamic world of streaming.
FAQ
Who owns Tubi?
Tubi is currently owned by Fox Corporation since 2020.
When was Tubi founded?
Tubi was founded on April 1, 2014.
Who are the founders of Tubi?
Tubi was founded by Farhad Massoudi and Thomas Ahn Hicks.
Who is the current CEO of Tubi?
Anjali Sud is the current CEO of Tubi as of July 2023.
Who acquired Tubi?
Tubi was acquired by Fox Corporation in March 2020.
How many monthly active users does Tubi have?
As of September 2023, Tubi has reached 74 million monthly active users.
What type of content does Tubi offer?
Tubi offers a wide range of content, including over 40,000 films and television series from more than 250 providers.
Where is Tubi available?
Tubi is available in multiple countries, including the United States, Australia, Canada, Costa Rica, Ecuador, El Salvador, Guatemala, India, Mexico, Panama, and New Zealand.
Who is part of Tubi’s leadership team?
Tubi’s leadership team includes Anjali Sud as the CEO, Michael Ahiakpor as the Chief Product Officer, Sameer Balgi as the Chief Financial Officer, Marios Assiotis as the Chief Technology Officer, Carolyn Forrest as the Executive Vice President and General Counsel, Adam Lewinson as the Chief Content Officer, Nicole Parlapiano as the Chief Marketing Officer, Mark Rotblat as the Chief Revenue Officer, Natasha Valani as the Senior Vice President of HR, David Salmon as the EVP and Managing Director, International, and Courtney Sanchez as the Chief Strategy Officer and EVP of Operations.
How does Tubi generate revenue?
Tubi operates as an ad-supported streaming service and generates revenue through advertising.
What are Tubi’s future plans?
Tubi plans to continue expanding its content library and increasing the number of original productions to provide an exceptional streaming experience for its customers.
Does Tubi have job opportunities?
Yes, Tubi is constantly looking for talented individuals to join its team. Interested individuals can visit Tubi’s careers page to explore available positions and apply.
Who can access Tubi?
Tubi can be accessed on over 29+ devices, making it widely accessible to users around the world.
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